Learn to manage your expectations of PR professionals by not thinking they’re superhuman.Public relation is a stressful career. In fact, being a public relations executive was ranked by Careercast as one of the most stressful careers in 2019. Many individuals outside of the industry mistakenly believe that PR professionals are almost...
PHOTOS: WHO WANTS TO BE A MILLIONAIRE? GOES LIVE! PREMIERES FIRST EPISODE OF SERIES 2 – THE REBIRTH
March 20, 2022, saw the historic premiere of the first episode of ‘Who Wants To Be A Millionaire? Series 2: The Rebirth' since the return of the show after a 5-year hiatus, in a private viewing party at the IMAX Cinema, Lekki, Lagos, giving guests a cinematic feel and view, making the...
COUNTDOWN TO ‘PHILOMENA’ LIVE IN PH STARRING MONALISA CHINDA, CHARLES INOJIE, FRANCIS DURU, OTHERS
K’Ike Productions Ltd, a theatre-focused production company, is shutting down Port Harcourt, the Rivers State capital from February 11 till 14 with a stage play, ‘PHILOMENA’, featuring heavyweights of Nollywood, Charles Inojie, ‘Lucky Johnson’ in popular television comedy, ‘The Johnsons’, Monalisa Chinda, Nollywood A-Lister and talk show host, Francis Duru, Ejike Asiegbu, Don Kester, Tammy Abusi and a...
RUNNING EFFECTIVE PR CAMPAIGNS: 5 CORE TIPS FOR PR PROS
The advantages of running an effective PR campaign goes beyond attracting attention, creating awareness or complementing marketing/advertising strategies to building and sustaining both a positive and long-lasting reputation and relationship with both your internal and external publics. However, whether it's an agency or an in-house department, PR campaigns are strategic...
The Thin line between Public Relations (PR) and Media Relations (MR)
The difference between public relations and media relations can be confusing. They sound similar and even PR experts sometimes use them interchangeably. In fact, as more platforms of communication develop, the lines between the two are seemingly more blurred than ever. However, there are specific aspects that separate these communication terms...