For decades, PR has focused on crafting a positive image for companies. But in today's Nigeria, there's a growing expectation for brands to do more than just sell products. Consumers are looking for businesses that align with their values, that contribute to society, and that champion a greater good. This...
Tayo Aina Shares Tips for Embracing the Digital Nomad Lifestyle
A one-on-one conversation with Tayo Aina about the day-to-day life of a Digital Nomad According to Tayo, the life of a digital nomad is intertwined with freedom and responsibility, and you have to balance freedom with the right work ethic to thrive in this line of work. He believes that...
Francophone Africa Business Summit (FABS) 2024: A Resounding Success in Fostering Economic Collaboration
The inaugural Francophone Africa Business Summit (FABS) 2024, organised by Epena Law, concluded on February 29th, 2024, at the Four Points by Sheraton Hotel in Lagos, Nigeria, Themed "Investing in Francophone Africa: Playbook and Opportunities," marked a significant milestone in enhancing business synergies between Anglophone and Francophone Africa. The summit...
Revitalization of Cheshire Home in Borikiri, Port Harcourt, Marks Significant Milestone in Collaboration with Burna Boy
The REACH Foundation Nigeria is excited to announce the grand unveiling of the newly renovated Cheshire Home in Borikiri, Port Harcourt. This collaborative project initiated by Dash Me foundation, solely funded by Afro-fusion sensation Burna Boy aims to support the physically challenged individuals within the community. The event is scheduled...
PUBLIC RELATIONS IN ANCIENT EGYPT
Public relations (PR) has been an essential aspect of communication throughout history, and ancient Egypt (referred to as "eqgpt" in the query) is no exception. Though the formalized discipline of PR as we understand it today did not exist, the ancient Egyptians were adept at managing public perception, disseminating information,...