Leveraging Media Relations to Amplify Your Brand’s Message In Nigeria
The role of media relations in amplifying a brand’s message has become increasingly significant, especially in a rapidly evolving media landscape. As the largest economy in Africa, Nigeria boasts a diverse and dynamic media industry, with numerous television stations, radio networks, newspapers, and online platforms reaching millions of people daily. For brands looking to make […]
Why Purpose Driven PR is the Future for Nigerian Brands
For decades, PR has focused on crafting a positive image for companies. But in today’s Nigeria, there’s a growing expectation for brands to do more than just sell products. Consumers are looking for businesses that align with their values, that contribute to society, and that champion a greater good. This is where purpose-driven PR steps […]
TAYO AINA’S DOCUMENTARY ON BOKO HARAM INSURGENCY SURPASSES 1 MILLION VIEWS
Nigerian filmmaker and YouTuber, Tayo Aina, has achieved a significant milestone as his documentary addressing the Boko Haram insurgency in the northern region surpasses over one million views on YouTube. This noteworthy accomplishment highlights the impact of Tayo’s commitment to shedding light on critical issues and fostering positive change through his digital platform. Tayo Aina’s […]
ANTHONY AZEKWOH SUMS UP NIGERIA’S BIGGEST PROBLEMS IN NEW ART SERIES: “ANIMAL TALK”
Versatile and forward-thinking artist, Anthony Azekwoh is on a mission to push the artistic boundaries with his new project called “Animal Talk”. Known for his ability to bring his characters to life, this purist chooses to title his latest project “ Animal Talk” as a representation of the ills of the society. Inspired by the late […]
THE FEDERAL GOVERNMENT OF NIGERIA HONOURS GRAMMY WINNER, BURNA BOY WITH MEMBER OF THE ORDER OF THE FEDERAL REPUBLIC (MFR)
Grammy Award-winning Afrofusion pioneer, Damini Ebunoluwa Ogulu, known professionally as Burna Boy, has been presented with the Member of the Order of the Federal Republic (MFR) — a National Honors Award by the Federal Republic Of Nigeria — which was received by his father, Sam Ogulu. Speaking during the award presentation, President, Federal Republic of […]