IMPORTANCE OF INFLUENCER MARKETING IN MUSIC PR
IMPORTANCE OF INFLUENCER MARKETING IN MUSIC PR Influencer marketing plays a significant role in Music PR for several reasons: 1. Amplifying Reach: Influencers in the music industry have dedicated followers who trust their opinions. Partnering with influencers allows musicians to reach a broader and more engaged audience. 2. Building Authentic Connections: Collaborating with influencers can […]
MEDIA RELATIONS VS PUBLIC RELATIONS: BLURRED LINES?
Media Relations and Public Relations are two terms that are usually thrown together but contrary to popular belief, the two concepts are not the same. Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and the general public which can include employees, customers, industry, government entities, investors, charities, suppliers and […]