EARNED MEDIA FOR PR

Earned media is the organic news coverage your company receives. Earned media, usually nicknamed publicity is any material…

PR MANAGERS AND JOURNALISTS: FRIENDS OR FOES?

The relationship between Public Relations practitioners and Journalists in the Nigerian media space can at best be described…

WHY YOU NEED TO PAY ATTENTION TO YOUR...

Visibility on the internet can be a critical success factor for your personal brand. Your brand makes you…

WORKING AS A CONTENT/COPYWRITER REMOTELY FOR A PR...

For me to properly explain what I do as a copywriter, let’s start with a simple definition of…