FATE OF A PR AGENCY DURING A CRISIS

Within the past 9 months, Nigeria has been rocked by two major crises causing a change in status-quo…

A THIN LINE BETWEEN PUBLIC RELATIONS AND ADVERTISING

A lot of times people confuse the attributes of Public Relations, to mean advertising; or mistake marketing for…

THE DESIGN AGE: THE USE OF GRAPHIC DESIGN...

The digital age has made humans evolve into dual entities; a physical creature and a digital creature. The…

EARNED MEDIA FOR PR

Earned media is the organic news coverage your company receives. Earned media, usually nicknamed publicity is any material…