Grammy award-winner Burna Boy continues to break records — this time, the massively talented singer hit 300 million streams on Boomplay, Africa’s biggest music streaming platform, just seven days after its release.
‘Love, Damini’ was released on July 8, 2022 and so far, it has garnered a huge internet following, reactions and streams on all music platforms. The 19 track album is a different side of Burna boy with each track showing his musical prowess and lyrical depth — a constant northern star for the Afrofusion pioneer.
Recalling that the Grammy award winner was the first artist to hit the 100 million streams milestone on boomplay, he went ahead to double the feat, now making him the first ever artist to be streamed 200 million times on Africa’s no 1 streaming platform, Boomplay, whose streams are calculated based on industry-recognised standards in which only no less than a thirty-second stream is equal to one stream count.
Reaching 300 million streams on his newly released album in such a short time is an incredible feat — one which has come barely a year after he was celebrated for being the first artist to hit the 200 million stream milestone on Boomplay
Still in the mood of the success of his latest single Last Last and positive reactions from his 6th studio album “LoveDamini”, Burna Boy is one of the most-talked about Afrobeats Afrofusion artist whose work will continue to affect people positively across Africa and the rest of the world, breaking new musical grounds, both locally and internationally.
With Boomplay’s aim to bring everything music to Africa and take African music to the world, the service is committed to empowering the African music ecosystem to unlock its full potential. Boomplay has the most extensive catalogue of African music with over 70 million tracks at the moment and 65 million monthly active users.
So far, Burna boy has successfully released 6 albums since he started his musical career. His last album, TWICE AS TALL, released in 2021 was nominated as a Global Music Album at the Grammy Awards, which he won. He was also grammy nominated in 2020 and 2022 respectively.