PUBLIC RELATIONS IN ANCIENT EGYPT

Public relations (PR) has been an essential aspect of communication throughout history, and ancient Egypt (referred to as “eqgpt” in the query) is no exception. Though the formalized discipline of PR as we understand it today did not exist, the ancient Egyptians were adept at managing public perception, disseminating information, and influencing opinions through various […]

SOCIAL INCLUSION IN PR

Social inclusion in public relations (PR) refers to the practice of ensuring that communication efforts are designed to embrace and involve diverse audiences, fostering a sense of belonging and representation for all members of society. Social inclusion in PR goes beyond simply reaching a wide audience; it emphasizes connecting with different demographic groups and creating […]

THE RISE OF WEARABLE TECHNOLOGY: TRANSFORMING LIVES AND REDEFINING CONNECTIVITY

In the ever-evolving landscape of technology, wearables have emerged as a revolutionary force, seamlessly integrating into our daily lives and reshaping the way we interact with the world. From fitness trackers to smartwatches and augmented reality glasses, wearable technology has witnessed a remarkable ascent in recent years, promising to enhance convenience, efficiency, and connectivity. The […]

10,000 fans Dance to the Rhythms of Seun Kuti’s Afrobeat Magic in Salvador, Brazil.

In a night that will be etched into the cultural memory of Brazil, Seun Kuti, the internationally acclaimed Afrobeat sensation, delivered a spellbinding performance at Salvador on 24th November 2023. The Brazilian leg of his world tour proved to be a spectacular celebration of music, rhythm, and cultural fusion. Seun Kuti captivated the audience with […]

FIVE 2023 PR TRENDS YOU SHOULD KNOW

PR, like many fields, continues to evolve with changing technologies, societal shifts, and communication dynamics. Here are five PR trends for 2023 that everyone should be aware of: 1. AI-Powered PR and Chatbots: Artificial intelligence (AI) is increasingly being used in PR for tasks like data analysis, trend monitoring, and chatbots for customer interactions. AI […]