Branding and PR: The Dynamic Duo for Business Success

Branding and PR work hand-in-hand to create a cohesive and compelling image for your business, attract and retain customers, and build a positive reputation in the industry. The Power of Branding Branding goes beyond just a logo and colour scheme. It’s the foundation upon which your entire business is built. A strong brand communicates your […]

Francophone Africa Business Summit (FABS) 2024: A Resounding Success in Fostering Economic Collaboration

The inaugural Francophone Africa Business Summit (FABS) 2024, organised by Epena Law, concluded on February 29th, 2024, at the Four Points by Sheraton Hotel in Lagos, Nigeria, Themed “Investing in Francophone Africa: Playbook and Opportunities,” marked a significant milestone in enhancing business synergies between Anglophone and Francophone Africa. The summit commenced with a warm welcome […]

THE CRUCIAL IMPERATIVE OF CYBERSECURITY: SAFEGUARDING THE DIGITAL FRONTIER

In the digital age, data is often touted as the new gold. While this assertion is not far from the truth, it comes with a significant caveat—data is only as valuable as it is secure. The prevalence of cyber threats and data breaches has brought cybersecurity into the spotlight as an indispensable facet of our […]

PR IN CORPORATE SOCIAL RESPONSIBILITY

It has been discussed on many platforms that the relationship between Corporate Social Responsibility (CSR) and Public Relations (PR) is a debate in perpetuity. For clarification purposes, CSR is simply a set of practices that organizations and individuals use to contribute their quota to the well-being of their immediate community. Corporate Social Responsibility programs need […]

2BABA, CAVEMEN, REMA SET TO THRILL FANS THIS EASTER ON AFRIKASHRINE TV – SUBSCRIBE

The legendary platform that birthed and nurtured the Afrobeat music genre — the New Afrika Shrine, is expanding its services into a global, live-streaming platform starting this Easter Weekend with a trio of performances from Rema, 2BABA, Cavemen as star performers on afrikashrine.tv. Afrikashrine.tv is a platform where all Afrobeat lovers can tap into and […]