Why Less is More in 2024 Content Marketing

In the early days of content marketing, the mantra was “content is king.” The more content you produced, the more traffic you attracted, and the more leads you generated. But times have changed. Today’s audiences are bombarded with information from all sides. They’re no longer interested in wading through a sea of mediocre content. They […]

WRITING FOR IMPACT: 5 IMPORTANT TIPS FOR EVERY WRITER

On a Friday, when I was in high school, my teacher walked into the class and said to me, “Chisom, I want you to write a story and submit it to me on Monday.” I did the task and submitted it as she directed. Little did I know that my story, which eventually won a […]