MARKETING YOUR BRAND: HOW PR AND SEO CAN GROW YOUR BRAND

The growth of a business is mostly dependent on three important factors; exposure, customers, and revenue. Most small and medium scale businesses and brands, and surprisingly, some old enterprises, lack these factors.  Wikipedia defines Search engine optimization (SEO) as the process of growing the quality and quantity of website traffic by increasing the visibility of […]

The Music Scene Amidst COVID-19 Pandemic

Change they say, is the only constant thing in life. Perhaps, nothing evolves or changes structure as often as music. It is fluid, it transcends boundaries and breaks language barriers, and that is why we hum along to songs we do not necessarily speak or understand. Popular songs such as Gangnam Style, Khona, or even […]

HOW TO REPAIR A DAMAGED REPUTATION IN THE MEDIA

We all know the feeling, it was a bad day; you woke up on the wrong side of the bed; you had an argument with a loved one; your sports team lost again; you had a flat tire etc. There are so many reasons to get in a bad mood and one slight mistake, one […]